根據市調機構集邦科技旗下記憶體儲存事業處DRAMeXchange指出,隨著Ultrabook等輕薄筆電逐漸成市場主流,ODM/OEM廠開始採用主機板內嵌(DRAM On Board)技術,並由標準型DRAM轉向採用低功耗的Mobile DRAM。也因此,Mobile DRAM挾省電與免模組成本優勢,成為Ultrabook筆電首選,此一現象不僅改變了DRAM產業生態,也直接衝擊模組廠與現貨廠獲利。
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